Back in Time: A Recap of Zoho Marketing Plus in 2023
Hey everyone,
2023 was filled with a lot of important updates for Marketing Plus to help make marketing simple. With just a few days left, let's revisit some of the popular updates to Marketing Plus and welcome 2024, on a high note!
Manage marketing budgets
The budget board in Marketing Plus lets you plan and define a marketing budget for all your activities and track expenses. It includes paid ads, printing brochures, flyers, software subscriptions, and so on.
Read more: Budget Board
Inbox in Social: One place for all interactions
Inbox lets you manage all your social media interactions, such as comments, replies, reviews, messages, questions, dark comments, and so on across various social media channels. You can track and assign them to your team members manually or automatically from Social.
Create Facebook reels, Instagram stories, and posts on Mastodon
Social in CRM Plus extended support to publishing reels on Facebook, stories on Instagram, and posts directly on Mastodon. You can also get in-depth analytics on the performance of these posts across all channels.
All new email designer in Backstage
The email designer in Backstage has a completely revamped user interface which now lets you design and customize emails from scratch. You can also personalize emails with dynamic emails, and merge tags, and also segment the audience with ease.
Read more: Email designer
Apply color codes to marketing projects
To simplify the process of identifying and organizing similar marketing projects in Marketing Plus's Brand Studio, we've introduced an option to add associate marketing projects with specific colors. This helps you visually identify the project you're looking for from a huge list more easily. You can also add appropriate colors to indicate the priority of the project.
Sort and search marketing projects
The complete list of marketing projects can now be sorted using different criteria.
- Recently created: Displays the most recently created marketing project at the top.
- Project name: Displays the marketing projects in alphabetical order from A-Z.
- Launch date:
- Newest first - Sorts projects based on their launch dates in descending order.
- Oldest first - Sorts projects based on their launch date in ascending order.
You can also search for a marketing project by its name and location to make it easy for you to find a single project from a huge list.
Deleting marketing projects
Marketing projects can be directly deleted by the project owners, or the administrators under the following conditions:
- When there are no activities or resources associated with it.
- When the project only has activities assigned to users, or the status is marked as "Not Started."
If the activities are already created in a marketing project, you can get the help of our support team to delete the marketing project.
Read more: Creating Marketing Projects
Read more: Creating Marketing Projects
Apart from these, we also added new enhancements and updates for Marketing Plus, and we have a lot more planned for 2024.
We hope you have tried all these features already; we would love to hear your thoughts on how they have been helpful for your business.
Cheers to a wonderful year ahead!
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Introducing Budget Board in Zoho Marketing Plus
Hey everyone, Marketing Plus enables marketers to collaborate more effectively and manage their marketing efforts, from campaign planning to execution to performance measurement—all on one platform. One of the most challenging yet critical tasks for marketingPlan, visualize, and execute your marketing projects with a unified marketing calendar
Hey everyone, We're excited to introduce the unified marketing calendar in Marketing Plus, which we're confident will make it easier for you to plan and manage your various marketing activities. Here's the gist of what it is and how you can use it. What'sThe deprecation of Facebook Groups in Social for Zoho Marketing Plus
Hey everyone, With the introduction of v19.0, Facebook recently announced the deprecation of the Facebook Groups API. For this reason, Zoho Social in Zoho Marketing Plus will no longer support publishing posts in your Facebook Groups starting on AprilRefer Zoho Marketing Plus to your friends and earn rewards!
Hey everyone, We would like to thank you from the bottom of our heart for subscribing to Zoho Marketing Plus. Now you have the opportunity to refer Zoho Marketing Plus to your friends or family members who are looking for a suitable solution to empowerSocial in Marketing Plus now supports TikTok, Instagram Stories and Reels, and YouTube Shorts
Hey everyone, We are excited to inform you that Social now allows you to publish on TikTok! We've also updated it to let you create Instagram Stories and Reels, as well as YouTube Shorts. Here's a brief about the updates. Publishing on TikTok Connect
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