Kaizen 140 - Integrating Blog feed scraping service into Zoho CRM Dashboard

Kaizen 140 - Integrating Blog feed scraping service into Zoho CRM Dashboard



Howdy Tech Wizards! Welcome to a fresh week of kaizen.

This week, we will look at how to create a dashboard widget that displays the most recent blog post of your preferred products/services, updated daily at a specific time. We will leverage the potential of  Zoho CRM's Function, Variables, and Automation Schedules to achieve this widget. 

Overview

For the use case mentioned above, 
  • Build and deploy a web scraping service on a cloud. 
  • Create a Zoho CRM variable to store the response from this web scraping service.
  • Write a custom schedule function to fetch the web scraping response and update the previously created CRM variable.
  • Create a dashboard widget that makes a GET API call to that specific CRM variable on page load and displays the response.

1. Create a Web Scraping Service 

Develop a web scraping script in your preferred language based on your products/services' blog sites. In this demo, we have used NodeJS and the blog sites of various Zoho products. Our data requirements in the dashboard widget are the title of the latest blog, its URL, and mapping these to their respective products. Since recent posts on these pages often appear first, we have applied the following logic to scrape the sites:
  • Use the axios and cheerio libraries in NodeJS to fetch and load the HTML data of the blogs in the DOM format.
  • Use a getLatestBlog function that fetches the HTML data and utilizes selectors to retrieve the required information (latest blog title and page URL). This data is then mapped to their respective products and fed into a table.
The sample code for web scrapping is provided as an attachment to this post. 

Deploy this NodeJS web scraping script to a server or a cloud function. In our case, we have uploaded it to Catalyst Serverless Function

Make a note of the Function URL for the NodeJS web scraping script provided by Catalyst after hosting it. We will invoke this URL from a Custom Schedule Function.

2. Create a Zoho CRM Variable

Step 1: In your Zoho CRM, go to Setup > Developer Hub > Variables.

Step 2: Click on the Create New Variable button and provide the necessary details.



Initially, set a dummy value. Make a note of this variable ID as the response from our web scraping script will be stored in it with the help of Custom Schedule Function.

For a step-by-step guide on creating a variable, check here

3. Write a Custom Schedule Function 

Step 1: Go to Setup > Automation > Schedules in your Zoho CRM.

Step 2: Click on the Create New Schedule button and provide a name to the schedule.



Step 3: In the Function To Be Executed field, choose Writing Function. A pop-up will appear with the necessary details to create a function.



Step 4: Once you hit the Create button, the deluge code editor appears within which you have to code the following requirements. 

First, invoke the function URL of the web scraping script. This action will run the script and provide a response. Then, use this response to update the designated CRM variable that was previously set up for this task by using the Update Variable API

You can also copy and paste the code from here. 

response = invokeurl
[
url :"https://blog-scrapper-789629878.development.catalystserverless.com/server/blog_scrapper_function/"
type :GET
];
info response;
scrape_response = response.toString();
variable = Map();
variable.put("id","5545974000007587001");
variable.put("value",scrape_response);
variables_list = List();
variables_list.add(variable);
param = Map();
param.put("variables",variables_list);
response = invokeurl
[
url :"https://www.zohoapis.com/crm/v6/settings/variables/5545974000007587001"
type :PUT
parameters:param.toString()
connection:"crm_oauth_connection"
];
info response;

For information on invoking API URLs, please refer to the connections help page. Note that the web scraping URL does not require any authentication, as it is a public URL.

Step 5: Click the Save button to associate the function with your schedule. Configure the frequency of the scheduler to run the function every day at a specific time.



For more information about Schedules, check this help page. 

Every day at 11:00 AM, the scheduler will invoke our web scraping script hosted in Catalyst and store its response in a variable. Next, we need to create a dashboard widget that displays the response stored in this variable. 

4. Code your Widget

Step 1: Refer to this help page and initiate a widget project in your local environment using Zoho CLI.

Step 2: Everytime, the dashboard widget is loaded, the code in widget.html file executes an API call to the Zoho CRM Variable, which we updated in the Scheduled Function. It loads the response from the GET Variable API call into the widget.

Copy and paste the following code in your widget.html file. 

<html>
<head>
</head>
<body>
<div id="blogs-table-container"></div>
<script type="text/javascript">
ZOHO.embeddedApp.on("PageLoad", function () {
var conn_name = "test_api_connection";
var req_data = {
"method": "GET",
"param_type": 1
};
ZOHO.CRM.CONNECTION.invoke(conn_name, req_data)
.then(function (data) {
console.log(data)
const div = document.getElementById("blogs-table-container");
div.innerHTML = data.details.statusMessage.variables[0].value;
})
})
ZOHO.embeddedApp.init();
</script>
</body>
</html>

5. Upload the Widget and Check Your Results

Step 1: Execute the zet validate and zet pack commands to validate and pack the widget. 

Step 2: Go to Zoho CRM > Setup > Developer Hub > Widgets and click the Create New Widget button. 

Fill in the necessary details and upload the package. 



Step 3: Let us now check the dashboard widget from the Zoho CRM Home page. 



We have used the blog sites of a few Zoho products for this demo. You can replace them with your required products/services' sites. 

Hope this post was insightful and help your interest. 

If you have any queries, feel free to drop them in the comments section below or reach out to us directly at support@zohocrm.com. We eagerly await your thoughts and feedback on this!

Stay tuned until we circle back to you next Friday!

Cheers!

-------------------------------------------------------------------------------------------------------------------

Recommended Reads

-------------------------------------------------------------------------------------------------------------------
Alert
Join us for our upcoming Zoho CRM Developer Series: Zoho CRM APIs, where you can explore more about Zoho CRM APIs. Register Now!  


    Access your files securely from anywhere







                            Zoho Developer Community





                                                  Use cases

                                                  Make the most of Zoho Desk with the use cases.

                                                   
                                                    

                                                  eBooks

                                                  Download free eBooks and access a range of topics to get deeper insight on successfully using Zoho Desk.

                                                   
                                                    

                                                  Videos

                                                  Watch comprehensive videos on features and other important topics that will help you master Zoho Desk.

                                                   
                                                    

                                                  Webinar

                                                  Sign up for our webinars and learn the Zoho Desk basics, from customization to automation and more

                                                   
                                                    
                                                  • Desk Community Learning Series


                                                  • Meetups


                                                  • Ask the Experts


                                                  • Kbase


                                                  • Resources


                                                  • Glossary


                                                  • Desk Marketplace


                                                  • MVP Corner




                                                            • Sticky Posts

                                                            • Kaizen #197: Frequently Asked Questions on GraphQL APIs

                                                              🎊 Nearing 200th Kaizen Post – We want to hear from you! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
                                                            • Kaizen #198: Using Client Script for Custom Validation in Blueprint

                                                              Nearing 200th Kaizen Post – 1 More to the Big Two-Oh-Oh! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
                                                            • Celebrating 200 posts of Kaizen! Share your ideas for the milestone post

                                                              Hello Developers, We launched the Kaizen series in 2019 to share helpful content to support your Zoho CRM development journey. Staying true to its spirit—Kaizen Series: Continuous Improvement for Developer Experience—we've shared everything from FAQs
                                                            • Kaizen #193: Creating different fields in Zoho CRM through API

                                                              🎊 Nearing 200th Kaizen Post – We want to hear from you! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
                                                            • Client Script | Update - Introducing Commands in Client Script!

                                                              Have you ever wished you could trigger Client Script from contexts other than just the supported pages and events? Have you ever wanted to leverage the advantage of Client Script at your finger tip? Discover the power of Client Script - Commands! Commands


                                                            Manage your brands on social media



                                                                  Zoho TeamInbox Resources



                                                                      Zoho CRM Plus Resources

                                                                        Zoho Books Resources


                                                                          Zoho Subscriptions Resources

                                                                            Zoho Projects Resources


                                                                              Zoho Sprints Resources


                                                                                Qntrl Resources


                                                                                  Zoho Creator Resources



                                                                                      Zoho CRM Resources

                                                                                      • CRM Community Learning Series

                                                                                        CRM Community Learning Series


                                                                                      • Kaizen

                                                                                        Kaizen

                                                                                      • Functions

                                                                                        Functions

                                                                                      • Meetups

                                                                                        Meetups

                                                                                      • Kbase

                                                                                        Kbase

                                                                                      • Resources

                                                                                        Resources

                                                                                      • Digest

                                                                                        Digest

                                                                                      • CRM Marketplace

                                                                                        CRM Marketplace

                                                                                      • MVP Corner

                                                                                        MVP Corner







                                                                                          Design. Discuss. Deliver.

                                                                                          Create visually engaging stories with Zoho Show.

                                                                                          Get Started Now


                                                                                            Zoho Show Resources


                                                                                              Zoho Writer Writer

                                                                                              Get Started. Write Away!

                                                                                              Writer is a powerful online word processor, designed for collaborative work.

                                                                                                Zoho CRM コンテンツ








                                                                                                  Nederlandse Hulpbronnen


                                                                                                      ご検討中の方




                                                                                                            • Recent Topics

                                                                                                            • Zoho Books - France

                                                                                                              L’équipe de Zoho France reçoit régulièrement des questions sur la conformité de ses applications de finances (Zoho Books/ Zoho Invoice) pour le marché français. Voici quelques points pour clarifier la question : Zoho Books est un logiciel de comptabilité
                                                                                                            • how to edit the converted lead records?

                                                                                                              so I can fetch the converted leads records using API (COQL), using this endpoint https://www.zohoapis.com/crm/v5/coql and using COQL filter Converted__s=true for some reasons I need to change the value from a field in a converted lead record. When I try
                                                                                                            • Auto Update Event Field Value on Create/Edit

                                                                                                              Hi there, I know this question has been posted multiple times and I've been trying many of the proposed similar scripts for a while now but nothing seems to work... what might I do wrong? The error I receive is this: Value given for the variable 'meetingId'
                                                                                                            • Pre-orders at Zoho Commerce

                                                                                                              We plan to have regular producs that are avaliable for purchase now and we plan to have products that will be avaliable in 2-4 weeks. How we can take the pre-orders for these products? We need to take the money for the product now, but the delivery will
                                                                                                            • Constant color of a legend value

                                                                                                              It would be nice if we can set a constant color/pattern to a value when creating a chart. We would often use the same value in different graph options and I always have to copy the color that we've set to a certain value from a previous graph to make
                                                                                                            • Zoho Pagesense really this slow??? 5s delay...

                                                                                                              I put the pagesense on my website (hosted by webflow and fast) and it caused a 5s delay to load. do other people face similar delays?
                                                                                                            • Payroll and BAS ( Australian tax report format )

                                                                                                              Hello , I am evaluating Zoho Books and I find the interface very intuitive and straight forward. My company is currently using Quickbooks Premier the Australian version. Before we can consider moving the service we would need to have the following addressed : 1.Payroll 2.BAS ( business activity statement ) for tax purposes 3.Some form of local backup and possible export of data to a widely accepted format. Regards Codrin Mitin
                                                                                                            • Problem with Email an invoice with multiple attachments using API

                                                                                                              I have an invoice with 3 attachments. When I send an email manually using the UI, everything works correctly. I receive an email with three attachments. The problem occurs when I try to initiate sending an email using the API. The email comes with only
                                                                                                            • Page Layouts for Standard Modules like CRM

                                                                                                              For standard modules like quotes, invoices, purchase orders, etc, it would be a great feature to be able to create custom page layouts with custom fields in Zoho Books similar to how you can in Zoho CRM. For example, and my current use case, I have a
                                                                                                            • Non-depreciating fixed asset

                                                                                                              Hi! There are non-depreciable fixed assets (e.g. land). It would be very useful to be able to create a new type of fixed asset (within the fixed assets module) with a ‘No depreciation’ depreciation method. There is always the option of recording land
                                                                                                            • Fixed asset management

                                                                                                              I want to know if there is any individual module for fixed assets management
                                                                                                            • One time sale item in billing automatically detects as service

                                                                                                              if i have some items which i don't want to add in my "item" list because its sold only for one time. but when i type item name in invoice, it (system) automatically takes it as a service and despite of HSN , it shows SAC code to be entered. if its selectable i.e. either item or service , it would be very helpful and a must have feature.
                                                                                                            • Project template after project creation

                                                                                                              How can I apply a project template AFTER the project has been created?
                                                                                                            • convert the project to templet

                                                                                                              i have some deployment ME product for different customer , i need to create a fixed template for use it rather then keeping creating this template every time
                                                                                                            • Is there a notification API when a new note is addeding

                                                                                                              Trying to push to Cliq, or email notification when there's a new note added in module. How to implement this?
                                                                                                            • Seriously - Create multiple contacts for leads, (With Company as lead) Zoho CRM

                                                                                                              In Zoho CRM, considering a comapny as a lead, you need us to allow addition of more than one contact. Currently the Lead Section is missing "Add contact" feature which is available in "Accounts". When you know that a particular lead can have multiple
                                                                                                            • Related Module in Sharing Rules

                                                                                                              Zoho CRM team recently added the feature to filter records by Related Records It will be really beneficial if we can have this feature for Sharing Rules as well
                                                                                                            • Assignment Thresholds Resetting After Lead Conversion

                                                                                                              Hello everyone, We're facing an issue with Zoho CRM's lead assignment thresholds that makes them unsuitable for our workflow. I'm hoping to find a potential workaround or solution from the community. Here’s our current process: A new lead is created automatically
                                                                                                            • Vendor Signatures Needed for Purchase Orders

                                                                                                              Hello everyone, We have a unique requirement that necessitates that Vendors & Suppliers formally acknowledge our Purchase Orders upon receipt. I was hoping that there would be an option to do so in Zoho Books, but that does not appear to be the case.
                                                                                                            • Zoho CRM Analytics - Allow To Reorder Dashboards

                                                                                                              I would like to suggest that you add the ability to reorder dashboards in the Analytics Module. I can see that this has been requested some time ago, the latest 9 years ago. I am not sure if this is a big or small endeavor, but such a small fix can go
                                                                                                            • Territory view for custom modules?

                                                                                                              I have recently activated territories however I can't seem to find how to use territories for custom modules? These modules have territories:  Contacts /  Accounts / Opportunities These modules don't have territories:   Buildings (custom module) and 
                                                                                                            • Zoho Books - How to Invoke a Custom Function in Schedulers

                                                                                                              We have multiple schedulers that send emails to customers in batches. Currently, we are maintaining the same code across several schedulers. Is it possible to use a custom function inside a scheduler script? If yes, how can we invoke the custom function
                                                                                                            • Approval Process Comments

                                                                                                              Is it possible to view the comments entered during the approval or rejection of a record in the approval process? If not, is there a way to require a field to be completed upon approval or rejection?
                                                                                                            • Login for test case

                                                                                                              Had a few questions regarding authentication test cases and couldn't find an answer in the the docs. 1. If an app like Zoho Creator requires authentication before providing access, do I need to create a login function and add it to each test case? 2.
                                                                                                            • Zoho / Outlook Calendar sync

                                                                                                              The current Marketplace -> Microsoft -> Meetings integration needs 2 changes. 1. The current language for the Two-Way sync option should be changed. It currently states, "Sync both your Zoho CRM Calendar and Office 365 Calendar meetings with each other."
                                                                                                            • GST Slabs Redefined: Stay Compliant Using Zoho Books!

                                                                                                              Hello Everyone! The Government of India is rolling out new GST rates, a major reform aimed at simplifying the current tax structure starting 22 September 2025. GST will move from four slabs (5%, 12%, 18%, 28%) to two main slabs (5% and 18%), plus a special
                                                                                                            • Form Rules for Suburb Categories to alternate landing pages or Making a Fields Contents ALL CAPS

                                                                                                              I need to send differentform submissions to two to three different thank-you URLs (for Meta/Google pixels) depending on which suburb a user selects in a form. I have ~400 suburbs split into two categories (A and B, based on business value). Current challenges:
                                                                                                            • Please make it easier to Pause syncing

                                                                                                              right now it takes 3 clicks to get there. sounds silly, but can you make it just 2 clicks to get it done instead? thats how dropbox does it, 2 clicks to pause instead of 3.
                                                                                                            • Customer members area

                                                                                                              Does FSM support a customer members area? If not what do you propose we use if we want the data used in FSM for customers to give them an area / login to see past orders, create new orders and general announcements.
                                                                                                            • Zoho Books-Accounting on the Go Series!

                                                                                                              Dear users, Continuing in the spirit of our 'Function Fridays' series, where we've been sharing custom function scripts to automate your back office operations, we're thrilled to introduce our latest initiative – the 'Zoho Books-Accounting on the Go Series'.
                                                                                                            • Record Logged in User while using CRM lookup field

                                                                                                              Is it possible, while using the Zoho CRM lookup field, to automatically use the user account logged into Zoho CRM in a hidden field? I was hoping to add employee accounts to my current plan. But would like a record on the Form submission of who submitted
                                                                                                            • Desktop app doesn't support notecards created on Android

                                                                                                              Hi, Does anybody have same problem? Some of last notecards created on Android app (v. 6.6) doesn't show in desktop app (v. 3.5.5). I see these note cards but whith they appear with exclamation mark in yellow triangle (see screenshot) and when I try to
                                                                                                            • Notes created in mobile can no longer be accessed in desktop

                                                                                                              Working with a 2013 Mac running OS 10.14.6; Desktop Notebook version 4.5.3. Using Motorola Moto G Power 5G - 2024; Android app version 6.7 I have been using Notebook for some years. Starting several weeks ago, the notes newly created ion the phone can
                                                                                                            • Function #49: Manage varying installment payments using Zoho Books

                                                                                                              . Hello everyone, and welcome back to our series! Last week, we discussed automating the collection of fixed installment payments in Zoho Books. But what if your payment structure involves charging varying percentages of the invoice total as installments?
                                                                                                            • Open Sans Font in Zoho Books is not Open Sans.

                                                                                                              Font choice in customising PDF Templates is very limited, we cannot upload custom fonts, and to make things worse, the font names are not accurate. I selected Open Sans, and thought the system was bugging, but no, Open Sans is not Open Sans. The real
                                                                                                            • Zoho Writer - Option to Export as .zdoc format

                                                                                                              I've noticed that it's not possible to export a Zoho Writer Document in the .zdoc format. Isn't zdoc, Zoho Writer's own format? My use case is that I sometimes need to create quite complex documents with floating elements, which sometimes need to become
                                                                                                            • Is it possible for contacts to "Re-enter" a workflow in Zoho Campaign?

                                                                                                              We are currently working on a way to automatically add users to from one list to other lists based on specific criteria, but can't seem to find a native way of doing this so we are trying to use Workflows to do this. So, for example, if a user's status is set to "Active," then they should be added to the list "Active Users." If the same user's status is then set to "Paused," they should be added to the list "Paused Users" and removed from the list "Active Users." This works fine for the first go
                                                                                                            • Bulk upload images and specifications to products

                                                                                                              Hi, Many users have asked this over the years and I am also asking the same. Is there any way in which we can bulk upload product (variant) images and product specifications. The current way to upload/select image for every variant is too cumbersome.
                                                                                                            • Out of Office for Just One of My Alias Email

                                                                                                              Can I set up the Out of Office Reply for Just One of my Alias Email Addresses?
                                                                                                            • Can I map multiple Surveys into the CRM using the same fields?

                                                                                                              Hello, We are a healthcare practice that offers two distinct services (Nutrition and Primary Care). We use Zoho Survey for our lead generation form (Get Started Survey), which allows people to express interest in one of the two services and even allows
                                                                                                            • Next Page