GDPR - What is all the fuss about?

GDPR - What is all the fuss about?

May 25th is behind us and the Earth is still spinning. This probably is the best time to sit back and calmly assess where you are in business with respect to GDPR compliance. The last two years have had the global business in a frenzy. As with most deadlines, the last two months is when most of us seem to have woken up to GDPR.   




While the businesses have had GDPR nightmares, common people have been basking in the attention and importance given to data protection and an individual's rights to personal data. In most of the interactions had with organizations and individuals, GDPR-understanding felt like that  fable of 6 blind men describing an elephant. 





To break some myths around GDPR and help understand GDPR in lay people's terms, we'll be sharing a few posts over the next few weeks. Do follow this series, share your thoughts, ask questions if any.

Getting started

If you are a business that's been grappling with GDPR law and want to take stock of what you have complied with, how much you should do, and how to ensure continue being compliant, it's important to do these three basic things:

1. Get familiar with the GDPR lingo and keep repeating them everyday so it becomes common language and ceases to be that nightmare.

2. It's a good idea to try and understand what GDPR is not. This lets you breathe easy and you know that life is still normal like the pre-bigdata/metadata days!

3. And then stop being in denial about GDPR being for real and start making that checklist.  Keep updating the checklist. And work towards ticking off the items on that list.

Breaking down the GDPR lingo

You've had a good start to understanding and internalizing GDPR if you are already liberally interspersing your conversations with the following terms:

  • Consent
  • Legitimate interest
  • Personal data
  • Privacy policy
  • EU datacenter
  • DPIA
  • Data protection
  • Data collection
  • Data processing
  • Data governance
We'll look into each of these terms and more in detail in the next few posts.

What GDPR is not

1. Whatever GDPR maybe, it certainly is not a mean monster out to get you to pay heavy penalties. Huge penalty is just one of the consequences of not respecting users' right to their data privacy :)

2. GDPR did not materialize from thin air. It replaced decades old EU data protection laws that are now redundant with the advent of Internet as we see, use, and rely on today.

3. 'Consent' is one of the most misunderstood properties of GDPR. It is just one of the several ways in which you can establish GDPR compliance.

4. GDPR is not here to make it difficult for the rest of the world to engage in business with Europe.

5. Achieving compliance is not merely checking those boxes and claiming compliance by May 25th, 2018. It has just come into effect and is a work in progress. Which means, organizations will continue to operate on this framework and strive to contain the existing activities within the prescribed framework too.

What GDPR really is

EU has had data protection laws for over two decades.  In fact, it is supposed to have started way back in 1948 with the ECHR !  With Internet and technology changing the way business happens, the EU laws that prevailed until 2 years ago were redundant and required a massive rehaul:

1. GDPR is a set of rules that replaced the 1995 Data Protection directive.
2. The rules apply to all the companies across the globe if they engage in business with customers in Europe.
3. These laws are made a bit more stringent to ensure that companies do all it takes to protect the rights of individuals over their personal data.
4. These rules apply to organizations that collect data of individuals.
5. It empowers users with new rights over their data.

The European commission followed this up with a new ePrivacy proposal in January 2017. We'll discuss this in detail in one of the upcoming posts that are aimed at bringing us all up to speed on understanding and ensuring GDPR compliance.

Setting aside all the speculations, varied interpretations, and understanding, it's a good idea to embrace the law and here is why:

1. It's a move in the positive direction for organizations as it helps shed bad practices in handling customer data.
2. It is always a good feeling (and safe) to fall back on legalized framework.  The room for errors or mishandling are greatly reduced.
3. GDPR and ePrivacy, fixes accountability and defines rules to bring about this accountability instead of leaving it open to interpretations and ambiguity.
4. And in every sense, companies will be putting the customers first.  This is a sure shot way to succeed in an era driven by Internet and AI. 

Stay tuned for more updates on all things GDPR!




    Access your files securely from anywhere







                            Zoho Developer Community




                                                  • Desk Community Learning Series


                                                  • Digest


                                                  • Functions


                                                  • Meetups


                                                  • Kbase


                                                  • Resources


                                                  • Glossary


                                                  • Desk Marketplace


                                                  • MVP Corner


                                                  • Word of the Day


                                                  • Ask the Experts





                                                            Manage your brands on social media



                                                                  Zoho TeamInbox Resources



                                                                      Zoho CRM Plus Resources

                                                                        Zoho Books Resources


                                                                          Zoho Subscriptions Resources

                                                                            Zoho Projects Resources


                                                                              Zoho Sprints Resources


                                                                                Qntrl Resources


                                                                                  Zoho Creator Resources



                                                                                      Zoho CRM Resources

                                                                                      • CRM Community Learning Series

                                                                                        CRM Community Learning Series


                                                                                      • Kaizen

                                                                                        Kaizen

                                                                                      • Functions

                                                                                        Functions

                                                                                      • Meetups

                                                                                        Meetups

                                                                                      • Kbase

                                                                                        Kbase

                                                                                      • Resources

                                                                                        Resources

                                                                                      • Digest

                                                                                        Digest

                                                                                      • CRM Marketplace

                                                                                        CRM Marketplace

                                                                                      • MVP Corner

                                                                                        MVP Corner









                                                                                          Design. Discuss. Deliver.

                                                                                          Create visually engaging stories with Zoho Show.

                                                                                          Get Started Now


                                                                                            Zoho Show Resources

                                                                                              Zoho Writer

                                                                                              Get Started. Write Away!

                                                                                              Writer is a powerful online word processor, designed for collaborative work.

                                                                                                Zoho CRM コンテンツ



                                                                                                  Nederlandse Hulpbronnen


                                                                                                      ご検討中の方




                                                                                                              • Recent Topics

                                                                                                              • Zoho Projects Android app: Integration with Microsoft Intune

                                                                                                                Hello everyone! We’re excited to announce that Zoho Projects now integrates with Microsoft Intune, enabling enhanced security and enterprise app management. We have now added support for Microsoft Intune Mobile Application Management (MAM) policies through
                                                                                                              • Cant't update custom field when custom field is external lookup in Zoho Books

                                                                                                                Hello I use that : po = zoho.books.updateRecord("purchaseorders",XXXX,purchaseorder_id,updateCustomFieldseMap,"el_books_connection"); c_f_Map2 = Map(); c_f_Map2.put("label","EL ORDER ID"); c_f_Map2.put("value",el_order_id); c_f_List.add(c_f_Map2); updateCustomFieldseMap
                                                                                                              • Wrapping up 2025 on a high note: CRM Release Highlights of the year

                                                                                                                Dear Customers, 2025 was an eventful year for us at Zoho CRM. We’ve had releases of all sizes and impact, and we are excited to look back, break it down, and rediscover them with you! Before we rewind—we’d like to take a minute and sincerely thank you
                                                                                                              • About Zoneminder (CCTV) and Zoho People

                                                                                                                Hi team I would like to implement a CCTV service for our branches, with the aim of passively detecting both the entry and exit of personnel enrolled in Zoho Peeple, but my question is: It is possible to integrate Zoho People with Zoneminder, I understand
                                                                                                              • Introducing the Zoho Projects Learning Space

                                                                                                                Every product has its learning curve, and sometimes having a guided path makes the learning experience smoother. With that goal, we introduce a dedicated learning space for Zoho Projects, a platform where you can explore lessons, learn at your own pace,
                                                                                                              • Create CRM Deal from Books Quote and Auto Update Deal Stage

                                                                                                                I want to set up an automation where, whenever a Quote is created in Zoho Books, a Deal is automatically created in Zoho CRM with the Quote amount, customer details, and some custom fields from Zoho Books. Additionally, when the Sales Order is converted
                                                                                                              • How to show branch instead of org name on invoice template?

                                                                                                                Not sure why invoices are showing the org name not the branch name? I can insert the branch name using the ${ORGANIZATION.BRANCHNAME} placeholder, but then it isn't bold text anymore. Any other ideas?
                                                                                                              • Admin asked me for Backend Details when I wanted to verify my ZeptoMail Account

                                                                                                                Please provide the backend details where you will be adding the SMTP/API information of ZeptoMail Who knows what this means?
                                                                                                              • Unable to remove the “Automatically Assigned” territory from existing records

                                                                                                                Hello Zoho Community Team, We are currently using Territory Management in Zoho CRM and have encountered an issue with automatically assigned territories on Account records. Once any account is created the territory is assigned automatically, the Automatically
                                                                                                              • Kaizen #223 - File Manager in CRM Widget Using ZRC Methods

                                                                                                                Hello, CRM Wizards! Here is what we are improving this week with Kaizen. we will explore the new ZRC (Zoho Request Client) introduced in Widget SDK v1.5, and learn how to use it to build a Related List Widget that integrates with Zoho WorkDrive. It helps
                                                                                                              • Set connection link name from variable in invokeurl

                                                                                                                Hi, guys. How to set in parameter "connection" a variable, instead of a string. connectionLinkName = manager.get('connectionLinkName').toString(); response = invokeurl [ url :"https://www.googleapis.com/calendar/v3/freeBusy" type :POST parameters:requestParams.toString()
                                                                                                              • Possible to connect Zoho CRM's Sandbox with Zoho Creator's Sandbox?

                                                                                                                We are making some big changes on our CRM so we are testing it out in CRM's Sandbox. We also have a Zoho Creator app that we need to test. Is it possible to connect Zoho CRM's Sandbox to Zoho Creator's Sandbox so that I can perform those tests?
                                                                                                              • I Need Help Verifying Ownership of My Zoho Help Desk on Google Search Console

                                                                                                                I added my Zoho desk portal to Google Search Console, but since i do not have access to the html code of my theme, i could not verify ownership of my portal on Google search console. I want you to help me place the html code given to me from Google search
                                                                                                              • Timeline Tracker

                                                                                                                Hi Team, I am currently using Zoho Creator – Blueprint Workflows, and I would like to know if there is a way to track a timeline of the approval process within a Blueprint. Specifically, I am looking for details such as: Who submitted the record Who clicked
                                                                                                              • Primary / Other Billing Contacts

                                                                                                                If you add an additional contact to a Zoho Billing Customer record, and then mark this new contact as the primary contact, will both the new primary and old primary still receive notifications? Can you stop notifications from going to the additional contacts
                                                                                                              • Missing Import Options

                                                                                                                Hello, do I miss something or is there no space import option inside of this application? In ClickUp, you can import from every common application. We don't want to go through every page and export them one by one. That wastes time. We want to centralize
                                                                                                              • CRM x WorkDrive: File storage for new CRM signups is now powered by WorkDrive

                                                                                                                Availability Editions: All DCs: All Release plan: Released for new signups in all DCs. It will be enabled for existing users in a phased manner in the upcoming months. Help documentation: Documents in Zoho CRM Manage folders in Documents tab Manage files
                                                                                                              • Is it possible to enforce a single default task for all users in a Zoho Projects ?

                                                                                                                In Zoho Projects, the Tasks module provides multiple views, including List, Gantt, and Kanban. Additionally, users can create and switch to their own custom views. During project review meetings, this flexibility creates confusion because different users
                                                                                                              • [Free Webinar] Zoho Creator webinars - Learning Table and Creator Tech Connect Series in 2026

                                                                                                                Hello everyone, Wishing you all a wonderful new year! May 2026 and the years ahead bring more opportunities, growth, and learning your way 🙂 We’re excited to kick off the 2026 edition of the Learning Table Series and Creator Tech Connect Series ! Learning
                                                                                                              • Reply and react to comments

                                                                                                                Hi everyone! We're excited to bring to you a couple of new features that'll make your sprint process simpler. A cloud application brings with it an array of social media features that can be efficiently used in your organizational setup. As an agile scrum
                                                                                                              • Restrict Users access to login into CRM?

                                                                                                                I’m wanting my employees to be able to utilize the Zoho CRM Lookup field within Zoho Forms. For them to use lookup field in Zoho Forms it is my understanding that they need to be licensed for Forms and the CRM. However, I don’t want them to be able to
                                                                                                              • Module Customisation - Lookup function not available

                                                                                                                Good evening, Within my business, I can have multiple customers, who have multiple mobile assets. When I set these assets up, I enter information such as vehicle registration, Vehicle identification number (VIN), Unit number, YOM, in addition to others.
                                                                                                              • zoho click, and nord VPN

                                                                                                                Unfortunately, we've been having problems with Zoho Click, where essentially the line cuts off after about a minute's worth of conversation every time we are on VPN. Is there a way we can change this within the settings so it does not cut the line off
                                                                                                              • Zoho Calender

                                                                                                                a) does the clanender in zoho project allow you to see the name of the event in the celnder view, it currently says either "Task (1) or "Milestoen (1)" b) Alternatively does the calender in Zoho project integrate with zoho calender?
                                                                                                              • Matching ZOHO Payments in Banking

                                                                                                                Our company has recently integrated ZOHO Payments into our system. This seemed really convenient at first because our customers could pay their account balance by clicking on a link imbedded in the emailed invoice. Unfortunately, we can't figure out how
                                                                                                              • Team Gamification

                                                                                                                Would love to motivate, engage and encourage our team with our social media posts. Would like to include Gamification features of Social Media in Zoho Social or Marketing Automation. And also bring in Social Advocacy tools/tracking/management to these,
                                                                                                              • Power up your Kiosk Studio with Real-Time Data Capture, Client Scripts & More!

                                                                                                                Hello Everyone, We’re thrilled to announce a powerful set of enhancements to Kiosk Studio in Zoho CRM. These new updates give you more flexibility, faster record handling, and real-time data capture, making your Kiosk flows smarter and more efficient
                                                                                                              • New Enhancements to Zoho CRM and Zoho Creator Integration

                                                                                                                Hello Everyone, We’ve rolled out enhancements to the Zoho Creator and Zoho CRM integration to align with recent updates made to the Zoho Creator platform. With enhancements to both the UI and functionality, This update also tightens access control by
                                                                                                              • Work Type - Limitation

                                                                                                                Hello, I'm setting up work types and have noticed, a limitation on the parts area to 10 lines. Can this be increased to 20 or greater? In addition to this, when I attempt to add the work type to a work order, the correct labour hours doesn't flow through.
                                                                                                              • Emails sent through Bigin are not posting in IMAP Sent folder

                                                                                                                I have set up my email to work from within Bigin using IMAP.  I am using IMAP so I can sync my email across multiple devices - phone / laptop / desktop / iPad / etc.  I want all my emails to populate my email client (outlook & iphone email) whether or
                                                                                                              • Turning the page for Zoho SalesIQ: 2025 to 2026

                                                                                                                As we wrap up 2025, we would like to take a moment to reflect on what we set out to achieve this year, what we’ve delivered, and where we’re headed next. What we focused on in 2025 This year was all about strengthening the core of engagement and AI, making
                                                                                                              • Stage-probability mapping feature in custom module

                                                                                                                Hi, I'm building a custom module for manage projects. I would like to implement the stage-probability feature that Potentials has. Is this possible?
                                                                                                              • Temporary Outage in Zoho Cliq Affecting US Users – July 23, 2025

                                                                                                                We experienced a service disruption in Zoho Cliq that impacted core functionality for users in the US region. The issue occurred between Jul 23, 2025, 06:54:00 PM IST and 07:13:13 PM IST, lasting approximately 19 minutes. To restore service stability,
                                                                                                              • Why Sharing Rules do Not support relative date comparison???

                                                                                                                I am creating a Sharing Rule and simply want to share where "Last Day of Coverage" (Date field) is Greater than TODAY (Starting Tomorrow). However, sharing rules don't have the option to compare a date field to a relative date (like today), only to Static
                                                                                                              • Zoho Cliq not working on airplanes

                                                                                                                Hi, My team and I have been having this constant issue of cliq not working when connected to an airplane's wifi. Is there a reason for this? We have tried on different Airlines and it doesn't work on any of them. We need assistance here since we are constantly
                                                                                                              • Problem with Workdrive folders

                                                                                                                I'm having a problem a problem accessing files in a Zoho work drive folder when using the Zoho writer app. The problem folder appears grayed out in the Zoho work drive window in both the online and writer application. However I can open the folder in
                                                                                                              • Multi-currency and Products

                                                                                                                One of the main reasons I have gone down the Zoho route is because I need multi-currency support.  However, I find that products can only be priced in the home currency, We sell to the US and UK.  However, we maintain different price lists for each. 
                                                                                                              • Create an Eye-Catching Announcement Widget for Your Help Center

                                                                                                                Hello Everyone! In this week’s edition, let’s explore how to keep your customers updated with exciting news in the Help Center. See how ZylkerMobile wowed their customers by bringing updates right to their portal. ZylkerMobile, the renowned brand for
                                                                                                              • Send Whatsapp with API including custom placeholders

                                                                                                                Is is possible to initiate a session on whatsapp IM channel with a template that includes params (placeholders) that are passed on the API call? This is very usefull to send a Utility message for a transactional notification including an order number
                                                                                                              • Customer Management: #6 Common Mistakes in Customer Handling

                                                                                                                Managing customers doesn't usually fall apart overnight. More often, slight gaps in the process slowly become bigger problems. Incidents like missed follow-ups, billing confusion, and unhappy customers will lead to revenue loss. Many businesses don't
                                                                                                              • Next Page