How to create stunning booking pages in no time

How to create stunning booking pages in no time

Want to convince customers that you are the best in the business in under 3 seconds?

Use well-designed booking pages to captivate your audience coupled with a solid portfolio on your socials to win over your customers.

In this guide, we'll be helping you do that in no time.

How would your customers feel if your booking pages could go from amateur to pro?



Captivating booking pages that align with your brand colors help you to,
  • Hook the customer
  • Deliver an impressive customer experience
  • Improve Brand Recall
In this guide, we will customize various elements of the booking page such as,
  • Text - Title and Description
  • Images - Logo and Background
  • Socials
  • Colors - Background, Text, and Button Colors


We'll take a sample image and tackle all aspects of the booking page one after the other.

Customizing Booking Page Text



Navigate to Services > Workspaces > Booking page themes to set the title and description of your booking pages.

Under page elements, you can find three options:
  • Title
  • Description
  • Button Text


Let's start with titles. You can use it in two ways based on your goals,
  • Introduce yourself and share them your expertise.
  • Hook the customer's attention and tell them what to expect when they book with you.
We've provided you with samples to get you started,
  • Wedding Industry (Hook) - Walking down the aisle with forever smiles
  • Fitness Industry (Hook) - Unleash a healthier you one bite at a time
  • Dental Industry (Intro) - Welcome to Crown Dental Care!
Note - You can have up to 50 characters in your titles.

Alternatively you can use AI tools to come up with Impressive titles. We managed to come up with this title as a hook for a booking page which offers wedding organizer services

"Wedding Bliss, No Stress! We've Got This!"

Check out the following video to create captivating titles using AI Tools.



Next up, Descriptions. It helps you seal the deal with your customers.

Descriptions can take different tones based on what you want to convey to your clients.
  • Describe your offering - Basic, but conveys the vital information to the customer upfront.
  • What can they expect out of this service? - Tease your customers with what they get from your service.
  • Share past achievements - Share your past success to showcase your credibility.
Note - You can have up to 2000 characters in your description.

Sometimes it can be difficult to come up with creative descriptions. AI tools can add a little more poise to them.

Next up, button text.

Buttons are the final key to providing the best customer experience a booking page can offer. You can modify it depending on the industry you are in.
  • Wedding Industry - Get us hitched!
  • Fitness Industry - Transform me!/ Let's get shredded!
  • Dental Industry - Onto healthier smiles!
Note - You can have up to 50 characters in your buttons.

The following are some guidelines that could help you craft a impressive CTA.
  1. Evoke emotions: Use words that resonate with possible benefits clients can gain from your service - Confidence, Health, Happiness, etc.
  2. Keep it crisp: A word length of 3-4 words is apt to make your clients take action - Book appointments.
Below is a booking page for a photography offering service with a carefully crafted message.


As much as you've options to add more detail to your booking page, you can choose which ones to hide or display using the eye icon.


Customizing Images

Images are at the core of compelling booking pages. There are two ways in which adding images enhances your pages.
  1. Background Images
  2. Logo


Let's start with Background Images.
 
The following themes support background images.
  • Modern Theme (Most color options except a few)
  • New Layout
  • Default Theme
  • Classic Theme (Dual Color Options only)
You can add images under Page Elements. Click on the empty box and upload your images. The size of your images is mentioned beside the box in pixels (px). You can also crop bigger images and click Upload. A pop-up box appears. You can drag the slider to adjust the transparency of your images



Controlling Image Opacity


Transparency of your images significantly influence the text and button colors on your booking page. For example, when your image transparency is less (i.e., darker backgrounds), lighter text and button colors would be a great choice and vice versa.

Alternatively, you can hover over your uploaded image, click on the pencil icon and drag the slider to adjust the transparency of your images.

Best Practices

Avoid these mistakes while you upload your background images.
  • Make sure the images you use and the text colors complement each other. Light text on dark backgrounds and vice versa.
  • Avoid using very noisy images with a lot of attention-seeking elements. If you do so, reduce your transparency.  Images with subtle elements like a sky pair well with your booking pages.
  • Use images that
    • Align with your business
    • Evokes an enthusiastic emotion in your customer
    • For Marriages - Two People Holding Hands
    • For Dental Care - A Person with a happy smile
Next up, Logos. A brand logo is one of the crucial things that reinforce brand recall.
 
To add your brand logos to your booking page, navigate to Settings > Workspaces > Booking page settings.
 
The following are dimensions of your logo (50px to 110px - Width) * (50px - Height)
 
Besides the logos, you can add header text as well.



Don't worry if you don't have your own logo. You can use AI tools like Logo Makers to generate yourself an alluring logo in seconds.

After these changes your booking page would look like this,


Adding Socials

It immediately adds credibility to your booking page.

This is vital for people who are involved in businesses like photography, bakery, wedding organizers etc... Your social profiles can be proof of your work and can help you get recurring clients in the long run.
 
You can add your Contact number, Email, Facebook, Instagram, and Twitter links.


 
Add your usernames in the boxes and click Save.

Your booking page would look like this after these changes,


Exploring Color Options in Zoho Bookings



I've kept the best for the last - Customizing booking pages with more colors. It plays a vital role in making the page lively and aligns your booking page with your brand colors.
 
Since customization varies across every industry and there are so many possibilities, we've linked dedicated guides at the end of this tutorial. But for now, let's play around with the fundamental customizations that are similar across all industries.
 
Navigate to Workspaces > Booking Page themes > Color options.
 
Every theme allows you to have multiple customization options. However, there are cases where you wish to have the booking page reflect your exact brand/ website colors.
 
In those cases, switch to the 'Modern Web Theme.' It has unique features and a color palette with almost a million colors to choose from that could help you go the extra mile.
 
You will find a color palette. Click on it. You'll be given four choices:
  1. Background Color
  2. Text Color
  3. Button color
  4. Button Text Color


When you click on any of these boxes, Zoho Bookings prompts you to enter a color code. You can either pick the color you want or enter a hex code corresponding to the desired color.


It's always a great idea to use the same colors that you use on your website. Check out the video to get the exact colors of your webpage on your booking pages.





Disclaimer - We've listed a third party website which can help you design your booking pages efficiently. They are intended for illustration and guidance purposes only. Feel free to use any tool that fits your needs.
 
After all the changes your booking page will look like this,



Here's a few other examples of well designed booking pages:






Bonus - Choose colors like a pro

Text colors - Use lighter text colors for darker backgrounds and vice versa. You can also tweak the transparency of your images to figure out which text colors would be the right fit for you.

In the following illustration, we've set the transparency to 100% and used a dark background. To complement this, I've used light text colors(white).



Button colors - To provide an immersive customer experience, set button colors that align with your brand colors. Alternatively, you can have them based on your images.

In the above example, we've set button colors that is in line with the background image. So, I've used the rusty orange of the car as my button color.
 
Button Text Colors - These are the colors inside the buttons. You can customize these based on your button colors. For darker backgrounds choose lighter colors and vice versa.

In the above example, to stay consistent with the text color of the other elements and to complement the button color, we've used white as the button text color.

We have an array of pages that go into details about industry-specific customizations. Check out the following guides that give you detailed instructions.
  1. Accountants
  2. Beauty Industry
  3. Business Consultants
  4. Car Care
  5. Child Care Industry
  6. Classrooms and Labs
  7. Cleaning Services
  8. Community Facilities
  9. Co-working spaces
  10. Customer Success
  11. Decorators
  12. Dental Industry
  13. Digital Marketing Agencies
  14. Education Industry
  15. Fitness Industry
  16. General Clinics
  17. Handy Persons
  18. Law Firms
  19. Logistics Industry
  20. Makeup Artists
  21. Marketing Industry
  22. Massage Parlors
  23. Meeting Rooms
  24. Motel Industry
  25. Non-Profit Organizations
  26. Personal Trainers
  27. Photography Industry
  28. Professional Consultation
  29. Professional Studios
  30. Property Management
  31. Psychiatrists
  32. SaaS
  33. Salesperson
  34. Spa Salons
  35. Sports Industry
  36. Wedding Industry
  37. Yoga Centers

To Wrap Up

In this guide, we've learned to customize booking page text, add images, logo, and socials, and created beautiful-looking booking pages.
 
Need a hand with this? We can help you out. Reach out to us at hello@zohobookings.com

Share your booking pages in the comments. If you have better tips to make booking pages better, please let us know.

    Zoho Desk Resources

    • Desk Community Learning Series


    • Digest


    • Functions


    • Meetups


    • Kbase


    • Resources


    • Glossary


    • Desk Marketplace


    • MVP Corner


    • Word of the Day


      Zoho CRM Plus Resources

        Zoho Books Resources


          Zoho Subscriptions Resources

            Zoho Projects Resources


              Zoho Sprints Resources


                Zoho Orchestly Resources


                  Zoho Creator Resources


                    Zoho WorkDrive Resources



                      Zoho Campaigns Resources

                        Zoho CRM Resources

                        • CRM Community Learning Series

                          CRM Community Learning Series


                        • Tips

                          Tips

                        • Functions

                          Functions

                        • Meetups

                          Meetups

                        • Kbase

                          Kbase

                        • Resources

                          Resources

                        • Digest

                          Digest

                        • CRM Marketplace

                          CRM Marketplace

                        • MVP Corner

                          MVP Corner




                          Zoho Writer Writer

                          Get Started. Write Away!

                          Writer is a powerful online word processor, designed for collaborative work.

                            Zoho CRM コンテンツ






                              ご検討中の方

                                • Recent Topics

                                • Leave Policy for Brazil

                                  Hi, Brazil asked us to configure Zoho People to apply the following policy: · To block starting vacations 2 business days before holidays or weekends; Employees cannot start their vacations 2 days before holidays or weekends. Example: If December 25th
                                • Adding date field to each individual Items when creating Invoices?

                                  When adding items into an invoice I need to be able to have a date for each item. Example below: Date Item Description Qty Rate Discount(%) Tax Amount 31/07/13 Brown Sugar Performance 1.00 3,000.00 0.00 10% $3300 Is this possible or will it be in the
                                • Auto-Create OneDrive Folder Structure Upon Lead Creation

                                  Hello, New to Zoho and looking for help on a critical process automation I'm looking to implement. My company currently utilizes OneDrive for file management and the folder structure is Proposals -> Client Name -> Address (where I need to initially create
                                • Profile Page View Customization

                                  I need to change the fields, sections from the profile view of an emplyoyee.
                                • What do the Image Sizes mean in Zoho CRM Email Templates?

                                  Below you can see the image options in email templates: Banner, Fit, Small, Medium, Original, Custom. Can someone from Zoho please share with me: What each is/means? How each will look on desktop AND mobile? How to edit "custom"?  If I choose "Custom"
                                • Translate any published presentation to the language of your choice

                                  As part of our constant effort to enrich your presentation experience, Zoho Show has rolled out a new feature for translating published presentations. Consider the following scenario: Zylker IT services, a multinational corporation, has announced product
                                • Blueprint: multi-select lookup field not available in the criteria option

                                  I read this old forum post which stated that multi-select lookup fields are now selectable as an option in a Blueprint transition configuration: https://help.zoho.com/portal/en/community/topic/blueprint-multi-select-lookup-field-not-available-within-blueprint-transition
                                • Apply Credit Note Automatically

                                  We need the ability to apply open Credit Notes toward invoices generated by recurring invoice as the first, priority payment. This should be an option that we can enable/disable in the recurring profile and/or the Credit Note. Other invoicing systems can do this. I'm not sure why Zoho Invoice doesn't have it. Here's an example for a Recurring Invoice... If a customer has open Credit Notes, and a saved credit card set for auto-pay, once an invoice goes out, the credit balance gets automatically applied
                                • Workflow for "Expenses" module?

                                  Hi there, over the last 2 years, Zoho Expense has seen tremendous growth and we are happy with it. But, sometimes it is frustrating to see things are being implemented halfheartedly, or so it seems. For example, There is the possibility to create workflows
                                • Record Template - Conditionally printing sections

                                  Is there a way to conditionally print a section of a Record Template? More specifically I am printing records from a Form "Invoice". That Form has 3 SubForms. I'd like to print the content of those SubForms using a Record Template but only if they have at least one line item. If they have no line items, I'd like to hide the headers for that section on the printout.
                                • User can choose the PDF report

                                  Hi. I would like to find out if a user (Creator or customer portal) to choose from the different PDF customised reports that have been built?
                                • Query table pull last 12 months

                                  I am tying to pull the following criteria and the date is always what causes me the issue. I want to pull people (pco_id) who have entries of "event_id" being these 2 events and whos "kind" is Regular or Guest and where the event_starts_at (date column)
                                • PLEASE FIX Search options and consider a Global seach option

                                  A recent update has removed the ability to search for addresses and phone numbers under contacts. We cannot find where this moved to (If it is still available). Please put these options back as we cannot locate specific projects anymore. Also please consider allowing for a Global search. This would really improve the search engine. For example: If I search for "Sally Jones" then all invoices , estimates, vendors etc.. would populate.. Please let me know if you need any more information. Thank You....
                                • Customize your calendar based on personal preferences

                                  Greetings, We're happy to introduce a few new capabilities to the Activities module's Calendar View! Now you can tailor your calendar's appearance and notification settings to suit your needs. In the past, the Calendar View lacked customization options
                                • BUG ALERT: Client Script + Commands -> $Page contextual data is not updated

                                  When using the new Client Script Commands feature, there is an issue with the Client Script $Page contextual data not accurately being updated each time a Command is run. Assuming a Client Script Command called "Client Script Command Bug" with the following
                                • Show iFrame of related List inside of Blueprint Transition

                                  Hey, is it possible to show an iFrame of a related list like this inside of a Blueprint transition?
                                • Lookup Fields not Converting

                                  I manage holiday properties. I have a lookup to the Accounts (Properties) in the Leads module. The lookup is connected to the property address field. When I convert it the lookup field does not update in Deals, although the property address does. There
                                • 2024: A Year of Transformation with Zoho Forms

                                  As we close the curtain on another exciting year, it’s time to reflect on the strides Zoho Forms has taken in 2024. From empowering businesses with advanced tools to simplifying workflows and enhancing user experiences, our updates this year were all
                                • Stop selling out of stock Items.

                                  Hi I have been using Zohobooks for a around 8 month now. I am not involved in selling process but my staff cant stop selling product which they do not hold in stock, this is a big headache for me as physical count never matches what is shown on the books. 
                                • Bigin API Token Request ("invalid_client")

                                  Hi people, I tried to connect to the API without success, I've read all of the documentation multiple time and tried just about everything. I tried to do it with Python Request module and with Postman, passing the information through both the URL parameter
                                • Customer Happiness not clickable when using API

                                  Is there a way to automatically add the Customer Feedback links when generating email drafts via the API? Currently, the feedback links are only added when generating an email draft using the UI. I tried using the endpoint described in https://desk.zoho.com/DeskAPIDocument#CustomerFeedback#CustomerFeedback_Getthecustomerfeedbackplaceholderlink
                                • Send To Zoho Sign not Showing

                                  The button send to Zoho sign is not showing on my Zoho CRM . Is there additional steps I need to take after installing Zoho Sign to CRM ?
                                • How to Get An Image's URL once it's uploaded to library?

                                  I manage to find URLs to the images I uploaded to my library, but after a day, it seems the links stop working like its only temporary. Where can I find the ACTUAL solid URL for my images that I upload to my Library so I can use them for my custom template / HTML coded template? Thanks, Mac
                                • 【Zoho CRM】インポート機能のアップデート:既存データへのタグ追加が可能に!

                                  ユーザーの皆さま、こんにちは。コミュニティチームの藤澤です。 今回は「Zoho CRM アップデート情報」の中のインポート機能のアップデートをご紹介します。 Zoho CRMのタグは、データを効率的に分類、認識するためのラベルです。 タグ付けは次の3つの方法で行えます: 個別タグ付け:少数のデータを手動でタグ付け 自動化:特定のタイミングで繰り返しタグ付け 一括更新:インポート機能でタグを追加または更新 今回のアップデートでは、インポート時に既存のタグを残したまま、新しいタグの追加、既存タグを置き換えできるようになりました。
                                • Bluerprints: How to connect the created record back?

                                  I've a blueprint which creates another record as part of an 'After' transition. But the two records don't seem to be linked together. If it's not automatic - how do I get the created record ID to link it to the original record? Thanks!
                                • Populate a Related List Item based on a Stage

                                  I would like to know if I can populate a CLOSED DEAL section in a contact that populates only when a Deal (something in the Deal Module) is listed as Closed - Won. I'd like another section that is just called deals, which shows me all other deals that
                                • Being able to draw inside a module ?

                                  I was wondering if anyone know of a solution for this request. We would like to be able to draw directly from one module in the CRM and have it attached to that record. Here is an example. Paul would go to the customer once he as done the measuring, he
                                • 2 serial numbers for 1 item (Mac address and Serial number)

                                  There is a way to track 2 serial number type for 1 Item. Ex: Some electronic devices have a MAC address and a serial number. I need to track those 2 numbers
                                • Holidays

                                  Hi; For defining Holidays, you need to add logic to handle the year as well as the month & day. We need to be able to enter Holidays for the next year. I need to add a holiday for January 2, 2017, but I can't until January 1st, which is a Sunday and we
                                • Delete a department or category

                                  How do I delete a Department?  Also, how do I delete a Category? This is pretty basic stuff here and it's impossible to find.
                                • Remove or hide default views

                                  I'm looking to only have the views pertinent to my organization.  Is there a way to show only my custom views (or separate them to a different area or something)? If not, this should be a feature as switching from Zendesk we had this option...
                                • Analytics Module: Can you move items from one dashboard to another?

                                  Is there a way to move items from one dashboard to another? I want to rearrange my dashboard now that I know what i'm doing but i don't want to remake my various widgets? Edit: Hey Zoho, This would be a good feature: to be able to move/copy widgets to
                                • Copy Widget to another Dashboard

                                  I can see the option to clone a widget to the same dashboard but is it possible to copy it to another dashboard?
                                • Is there a way to print the dashboard?

                                  I would like the capability of printing the dashboard - is that possible?
                                • Custom Deal Name in Lead Conversion Mapping

                                  I know there are ways to change the name of a Deal after conversion using a custom function, so no need to repost that information. I would like to see the CRM Improved with Deal Name Customisation and I think the Lead Conversion Mapping page would be
                                • Introducing Record Summary: smarter insights at your fingertips

                                  Hello everyone, Building on the recent launch of Zoho's in-house Zia Large Language Model (Zia LLM)—a major milestone in Zoho CRM’s AI capabilities—we’re excited to introduce the Record Summary feature. This powerful addition makes use of Zia LLM to simplify
                                • Suppress "spreadsheet will not be saved" message on published sheet

                                  I have published a sheet and have one column on that sheet that the user can edit (a dropdown picklist where the user can select the status for each line). Is there a way to suppress the Zoho Sheet message "Any changes made to this published spreadsheet
                                • Missing "Email Authentication" tab

                                  Backstage is alerting users about "Unauthenticated Domains" with a large prompt in the backend. It adds a link to learn more. On this tutorial page, it shows where to find the "Email Authentication" tab in this screenshot. However, in our Backstage, that
                                • Show item Cost value on Item screen

                                  The Item screen shows Accounting Stock and Physical Stock. It would be very helpful if value information could be displayed here as well, for instance Cost Price. Currently, to find the Cost Price (as used for inventory valuations) from inside the item
                                • Zoho Analytics to Zoho Sheets - automatic update?

                                  Hi all, If I create a zoho sheet from an Analytics Report or Analytics Data, is there a way for the zoho sheet to automatically update as the Report / Data in analytics updates?
                                • Next Page