Set a Workflow Email Delay to Minutes
Starting to play with Zoho Campaigns workflows. My first concern: I'm looking into sending out automated emails based on type of a potential job which is collected on the contact form. I found a multi-way condition building block to disperse the emails accordingly. I see that I can set a delay in sending my first response and I vouch for that - I do not want to scream "You've got a roboemail!" with an immediate reply, impossible to write so quickly by a live person. I want it to look like I spent
Tip of the week 04 - Know about your recipients' 'prime open time.'
In today's market, the importance of customer behavior is astounding, with a vast amount of research and resources going into finding how customers make decisions. The process of persuading your customers to open your email and click on your call-to-action becomes easy when you understand the psychology behind their behavioral traits. Time to turn into a psychologist! Let's get to the basics—you want your emails to resonate well with your recipients. So, what's the primary thing involved here? It's
Tip of the week 03 - Sending emails in batches
Today's marketers not only want their email marketing to be efficient, but also smart. For an email campaign, you may think you have all the essential elements for lead conversion—a big mailing list, an attractive template design, and the most-engaging message content, but after hitting the ‘send’ button, you may not get the expected conversions. Wondering why? Here’s one of the major reasons. Many marketers miss out on sending the email campaign the right way. Did you know that you should not be
Tell-a-friend button
Hi Zoho, I have been searching for this functionality and took me few hours to resolve, what and how the idea of email forwarding should work with your solution. So first is idea of explaining better the whole think to users. Not so trivial. There still must be something in settings I don't get, so my forwards does not work. Second is the functionality and user experience. That is very bad. No option to customize the language or design. If person really decide to forward his offer to few friends
Ecommerce integration with prestashop
Development of campaigns integration with prestahop. When???
Tip of the week 50- How to craft an effective subject line? (Part-Two)
Hey again! We hope the previous tips to craft effective subject lines helped you. Email marketers would very well know that impactful words when woven together form an effective subject line. So, let's learn how to choose and use them wisely. 1. Use the glittery word of the season Every season brings in festive vibes along with it and everybody loves to get ready for the festivities. While the readers are busy lighting up their home, a wise email marketer will take up this opportunity
Quick resend/One-off send function
Sometimes I might follow up with someone that opened an email and they say "Can you please send the email to me again?" Also, on occasion, a new person may have joined my mailing list and just missed a recent campaign, so it would be VERY handy just to send them the campaign email. Obviously, there is currently no quick or easy way to do this. So, would it be possible to have such a feature? It could work from a number of places, but probably the quickest and easiest way to implement it is under
Tip of the week 01 - Importance of mobile CTAs
Marketers of this generation are completely in-the-know of the fact that mobile devices are governing the performances of their email campaigns. A sizeable section of your audience opens your emails on their mobile phones and this trend can’t be ignored. While ‘Responsive Templates’ cater largely to engage the mobile audience, your email call-to-action (CTA) is the one that determines conversions. So definitely, everything from the design to the placement of these CTAs shouldn’t be overlooked.
Single email resend from campaign?
Sometimes when I follow up with telephone calls to people who opened or clicked on the email, I am asked if I could send the email again. Can I? It would be great to have a feature in Campaigns when reviewing Opened or Clicked recipients, to simply send the email again to that person.
Report > Compare Campaigns - Subject Line of each email should be displayed
Hey So, when doing a compare campaigns analysis, the current UI does not allow for the subject line of the campaigns to be shown. This is the MOST critical factor impacting open rate. Can you please add it? Thanks! John
Add Bounced as an Email Action / Notification for Bounced Emails
This is one of the hard requirements for the clients we're servicing. They want to get an internal email notification whenever the email they sent to their contacts have bounced, so that they can look into it and update the email address. Currently, the
Campaigns Folders
It would be nice to be able to organize campaigns by folders. Currently all campaigns are in a very long list. My client would like to group campaigns by product so that they can see all related campaigns in a common folder. Thanks!
Blacklist?
Is it possible to create a blacklist? I have some individuals (competitors) that occasionally try to register onto my lists, I'd like to prevent them from doing so. It would be great if they could be blocked by domain - *@domain.com - or by individual email address. Upon someone entering in a blacklisted email or domain, what should happen is - nothing. No confirmation email, no error message. Just accept the entry and discard it (and increment an 'attempt to register' counter in the blacklist table
Tip of the week 27 - 3 ways to engage customers via email marketing
Customer engagement is the most essential when it comes to business, yes!? The benefits of engaging customers, in Email Marketing, ranges from improving customer relationship to growing business revenue by creating a clean email list, increasing the email delivery rate, etc. Here's to encourage marketers to grab the essence in improving engagement strategies with customers. If you are ready, now is the right time to strike out the below "ARC". Appreciations - Foremost, closing your deals should
Campaign Workflow Modifications
Has there been a request that if you edit a campaign, that anyone that hasn't entered that step would then get the modification of the campaign? Example: You kick off the workflow campaign by a tag or field update and find out you have the wrong time for the text message that will go out in 2 days. If you go and modify that step, anyone that hasn't entered it yet will get the updated time. I came from infusionsoft so they had this functionality that when you modified the flow, the new steps would
Please allow facebook pixel to be added to forms
We use forms to create landing/squeeze pages, right? I don't understand why we are not able to insert FB pixels in them to track the conversions. It just creates bottlenecks having to first figure this out and then not being able to actually do it.
Tip of the week 02 - A perfect start for your welcome series
Almost every email marketer strives to achieve the best-possible engagement with all their subscribers, the new entrants being even special. Only when you begin the journey on the right note can you take your subscribers forward till the final stage of conversion. What better way to embark on your nurturing process than with a set of welcome messages! A welcome series gives the perfect head start to your email engagement and makes sure that your subscribers are kept informed about your brand. Obviously,
Save the default filter for contacts, templates, segments, etc.
Every time you go to any list that has a filter, it resets the filter so that it shows only items that you created. For example, going to Segments, defaults to only segments you created. We find that we're wasting a lot of time fixing the filters every
Add Video block needs improvement
I regularly send out links to videos in my campaigns and I find that built in video block is never good enough to use in my campaigns, so I have to make a thumbnail in Canva and upload it or screenshot the actual video on YouTube. The concept of the video
Tip of the week 75 - 5 tips to design your holiday email templates in 2020
The festive season has just begun and so you will definitely have to send a lot more emails to your customers. All these emails should be designed in a way to convey the spirit of holidays. So, let's take a look at a few of the tips that could help you
feature request: extend audit log
Hi, we noticed that the audit log feature in Campaigns does not contain important entries, like modifying of deleting a campaign. In our opinion this is important information to keep track of what happens in the system and also of manipulation!! Please
Use the same template builder in CRM and Campaigns so we can copy templates between
There is now a few Zoho alternatives around offering the whole inbound marketing package including CRM. Sill, Zoho seems more complete with all the Zoho apps. Yet, the fact that we as users need to connect apps and setup synchronizations, make everything complicated. Little example sending same mass emails to CRM records and Campaigns subscribers. What about an option when you create a Campaigns campaign to avoid send it to subscribers also present in CRM? something optional to the campaign because
Tip of the week 30 - Reduce unsubscribe rate: 5 proven practices
If a rise in the number of subscribers is something that gives pleasure to you as an email marketer, then a decline will obviously affect your marketing strategies. Unsubscribes are one of the major factors that show a weakness in engaging with your subscribers. So, here're a few tips to diminish unsubscribe rates and keep your list intact. 1) Always use double opt-in The first thing that any marketer evaluates when it comes to subscribe rates is the method used for opt-in. It's better to use
Quick Resend...!
Hi! I'm often following up with email OPENED and CLICKED recipients for a few days after a campaign has been sent. Upon every other call I am asked to send the email again...! Would it be possible to have a quick resend feature, where I click on a recipient email and an option of 'Quick Resend' appears (along with the other information that appears now). Clicking on that Quick Resend link does as it says, and sends the email again to the recipient. Does anyone else like this idea?
Dynamic Salutatory Address and Multilingual Campaigns
Imagine campaigns, mailings into 3-5 Languages 20 years ago I used Word to merge out of CRM, and today I can do the same in MS Dynamics with Word or on app side. Thank you for hints and recommendations. Do you face this challenge too? Although I like Zoho Campaigns, I'm interested to know about other online services which master multilingual campaigns well Salutation Depending on gender there are 2 salutatory addresses, without counting titles, see sample list below in EN, DE, FR; which we store
Tip of the week 05 - Liven up your campaigns using polls
Your emails are the tool to boost subscriber engagement, eventually helping you build reliable relationships with your subscribers. However, building these relationships cannot be achieved overnight. It requires periodic levels of outreach. First and foremost, the key to a successful engagement is understanding your recipients' needs, and your emails have to reflect this. It's important that you get your subscribers to contribute their opinions, share their suggestions, and validate their interests.
Tip of the week 49 - 5 tips to maximise engagement this holiday season
In reality, holiday season marketing is all about crowd control but in the virtual world, every email marketer needs to create their own crowds. From assessing the lists, planning the campaigns to sending them and evaluating the reports, this season is a tiresome testing ground. Today's tip of the week is all about five hand-picked areas which are often ignored while planning for the holiday season email marketing. These points, no matter how negligible they have been, they are rather quite useful
Holiday email tips: Designing ecommerce email templates
We have already entered the holiday mode with our last tip on designing email templates. This is the first instalment of our four-tip series dedicated to Ecommerce holiday email marketing. Ecommerce is one sector that experiences an increased traffic
Reusuable Sections & Universal Brand Settings
Zoho Email Campaign setups take longer than other software I've used because it doesn't have reusable sections or universal brand settings (fonts and colors). These enhancements should be added to help us create our campaigns more easily.
Subscriber Score Details
How about adding the ability to see more detail in regards to the Subscriber Score rather than just a total score. It would be nice to see how much of the score relates to Opens, Clicks, Forwards etc..
zcsend.net is blacklisted
I spoke with several IT people, and discovered that the server associated with zcsend.net is blacklisted, which explains why many responses to our emails are either not being received by us, or even worse, our recipients are not receiving emails sent by the "zcsend.net" server. May I suggest that Zoho use a more credible server other than zcsend.net, so that those of us who are paying for a service (campaigns) that what we pay for is of higher quality? I am suggesting this because I am the middle
Tip of the week 41- Effective email list segmentation: The basics
Email list segmentation is to help email marketers realize that all contacts are unique, each of them having their own interests and preferences. Once you've identified the target market, you've laid a solid foundation for your email marketing strategies—email opens, click-through and conversions. In Zoho Campaigns, creating sub-sets for your list of contacts is done with the help of standard and bulk segmentation. With bulk segmentation, long and bulky lists are easily segmented. All you have
Tip of the week 25 - What templates to go with during the holiday season
Holiday season is always a good time to do business. Deloitte, in its annual holiday economic forecast has predicted that the total retail sales this holiday season will increase 5 –5.6 percent, with online sales to rise 17–22 percent. This is great news. These statistics will only encourage us marketers to ideate better for creative email campaigns that will attract more traffic to the site. Designing the right email is important and email templates does make life simpler for us. Again, there are
Time Limited Coupon or Expiring Link in Workflows
I would like to see a feature where I can include a time limited link in Workflow Campaigns. For example: I could link to a sales page with a discount and set the link to expire after 24h. The link would be generated by Campaigns for each campaign sent
Tip of the week 10 - Organize your campaigns with a marketing calendar
Hi people, The significance of an email marketing plan is paramount. Especially, if you are a brand catering to audience from multiple geographies, it's all the more necessary to stick to your engagement schedules. With multitude of email programs targeted at leads and customers, it's not surprising for a marketer to go berserk. But, it's important to not let up. Email campaigns not just deal with mailing lists and content, but also the schedule times. Let's consider this—A company sends welcome
Zoho Campaings needs live Chat support and we need it NOW!
Hi Everyone, I would like to know if there are any other small business owners like myself that try to keep costs down by DIYing on things like Zoho Campaigns. There is a lot of power in this new UI, but the help instructions often fall short or are written by and for the people who already know how things work, not for us dummies. So I am going to ask the help of those of you who have had the experience of trying to figure something out and then send an email only to have to wait several hours or
Would like to AND and OR lists and segments
Hi, I just love the Segments feature of Campaigns. We do business in several languages, and with Segments I can use the right language according to which website language they were using when they contacted us. When you develop this functionality further, please consider the possibility of creating subsets that are ANDs and ORs of lists and segments, i.e. a third level of abstraction. That way I can ask for the people that are in a particular mailing list but not in one of my predefined language
Tip of the week 13 - Smart signup forms to comply with the laws
Marketers are caught in an oft-repeated process of acquiring new subscribers, nurturing them with relevant emails, and converting them into customers. This is the fundamental cycle of email marketing, but with the times changing, it's important to reflect on the basics and make provisions for the changes. Email marketing laws are getting stringent and with every new regulation (such as General Data Protection Regulation (GDPR), German Telemedia Act, etc.), comes a set of safe and permitted ways to
Tip of the week 82 - Tips to craft an informative email footer
An email footer is an essential part of any email campaign as it is here people scroll down to for important information about the sender. An email footer, located at the bottom of an email, includes information about the sender/brand, links to manage
Dynamic content needs improvement
I'm finding dynamic content blocks in Campaigns to be severely lacking compared to other email campaign software I use. Firstly, you are unable to use fields which aren't text fields as criteria, which meant I had to set up multiple workflows and workarounds
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