Request to Add Support for PDF Templates and More Flexibility in Email Editor
Hi Zoho Campaigns Team, I hope you're doing well. I wanted to share some feedback and request a few improvements in the Email Template feature of Zoho Campaigns. Right now, we can create email templates using the HTML editor, which is helpful. But we’reEcommerce integration with prestashop
Development of campaigns integration with prestahop. When???Tip of the week 63- Know your contacts well with polls in Zoho Campaigns
Communication in its true form is characterised by feedback. In email campaigns there are a few avenues via which you can achieve this. Using polls in Zoho Campaigns is one such way. With polls enabled in campaigns, your contacts can interact with your emails and help you understand them well. There are three types of polls available to be enabled in your email campaigns: Basic poll Rating based poll Reaction based poll Basic poll- Provide a question and allow the email recipients toTip of the week 03 - Sending emails in batches
Today's marketers not only want their email marketing to be efficient, but also smart. For an email campaign, you may think you have all the essential elements for lead conversion—a big mailing list, an attractive template design, and the most-engaging message content, but after hitting the ‘send’ button, you may not get the expected conversions. Wondering why? Here’s one of the major reasons. Many marketers miss out on sending the email campaign the right way. Did you know that you should not beTip of the week 34 - 5 ways to maintain your email list
A proper email list often reflects the reach of an institution. This reach is coveted by all but achieved by some. We often forget about drawbacks and incline towards numbers. Success is often reflected by quality and not quantity. This simple message reverberates in maintaining a hygienic email list. Here are five tips which will help you maintain a proper email list. Organic email lists Non-stop competition can make us susceptible to shortcuts like buying and renting lists from third partyEmail marketing activities for the 2022 holiday season
If you're an email marketer and you're finding it difficult to gather and plan email campaigns around this holiday season, here are some ideas to target each audience during each holiday or festival. Customers expect to see emails on special offersTip of the week 04 - Know about your recipients' 'prime open time.'
In today's market, the importance of customer behavior is astounding, with a vast amount of research and resources going into finding how customers make decisions. The process of persuading your customers to open your email and click on your call-to-action becomes easy when you understand the psychology behind their behavioral traits. Time to turn into a psychologist! Let's get to the basics—you want your emails to resonate well with your recipients. So, what's the primary thing involved here? It'sTip of the week 84: Leveraging your online store's product imagery
Cover image It's a well-known fact that product imagery occupies a crucial spot in every e-store owner's checklist. As an ecommerce business owner, you were probably very diligent in uploading aesthetic and attractive images to your store. So it's onlyFree Online Training on Zoho Inbound Marketing Strategies
Try our free "Zoho Inbound Marketing" online training course. In this course are more than 22 inbound marketing strategies complete with text and videos. Enroll Here: https://www.zomarketingautomationtraining.com/course/inbound-marketing-with-zoho-mPlease allow facebook pixel to be added to forms
We use forms to create landing/squeeze pages, right? I don't understand why we are not able to insert FB pixels in them to track the conversions. It just creates bottlenecks having to first figure this out and then not being able to actually do it.Tip of the week 67- 5 tips to make your preheader effective
Preheders are often caught between the subject line and content of an email. The importance of this section is often limited to providing details to the subject line and summary of the content. A detailed look will say otherwise. For an email marketer, a preheader is often a decider on the grounds of relevance, clarity, curiosity to name a few. Here are five ways to help you create preheaders that can connect well with your email recipients: Make use of characters Preheaders are mostly limited toTip of the week 41- Effective email list segmentation: The basics
Email list segmentation is to help email marketers realize that all contacts are unique, each of them having their own interests and preferences. Once you've identified the target market, you've laid a solid foundation for your email marketing strategies—email opens, click-through and conversions. In Zoho Campaigns, creating sub-sets for your list of contacts is done with the help of standard and bulk segmentation. With bulk segmentation, long and bulky lists are easily segmented. All you have3 tips to plan your post-holiday email campaigns with workflows
Holiday seasons are indeed a great time for businesses to connect and engage better with their contacts. However, it's essential for an email marketer to put on their creative hat again to send out a post- holiday email campaign. Why post-holiday emailHoliday Email Tips - Wrap up your holiday season with an aim for a better new year
There's a popular saying: "All's well that ends well." This probably rings especially true if you're an email marketer. With the new year looming in the distance, now's a good time to sit down and plan your annual year-end email campaign. But you mightTip of the week 15 - Add subscription-preferences option. Drive more engagement.
If crafting content for emails, getting creatives done, and running email campaigns is your love, then unsubscribes are the heartbreakers. You can save your emails from being unsubscribed/trashed by adding a proper subscription-preferences option in your emails (works best at the time of signup). Giving subscribers the option to choose what they want to receive from you and decide how often (frequency of the emails) your emails should hit their inboxes will increase the reach of your campaigns manifolds.Holiday email tips: Boost your e-store's revenue with AI-based product recommendations
You have an online store; you have customers. What better time to engage them than the holidays! In customers, you have an audience that trusts your business. If your holiday email promotions are in line with their taste and preferences, they mightFive mistakes to avoid while sending holiday email campaigns
Any email marketer will vouch for the importance of a good holiday email marketing strategy. Needless to say, it is one of the busiest times of the year for them. A lot of planning is required to maximize from the celebrations. However, often marketersTip of the week 97 - 3 fonts to use in your email templates
Fonts in email templates have a very tricky role. They need to be expressive and clear but not to the extent of taking the limelight off the CTA button. They play an important role in conveying your message while staying true to the brand design and values.Ways in which marketing agencies can simplify their email marketing strategies
Those associated with marketing agencies know how difficult it is to meet the needs of all their clients. This includes managing all the email marketing activities — planning content, designing templates, obtaining client approval, studying analytics,your documentation Campaign
We all all save time if you add a high-level explanation, introduce the principles, concepts, and use cases before getting into a tech doc. Example I understand in the automation part the difference between the mail activity and the answer to an emailTip of the week 87 - Email Seed List : The Whats, Whys, and Hows (Part - One)
As email marketers, we make multiple decisions on a day-to-day basis that shape our entire marketing results. And one of such crucial decisions is "Whether my campaign is all ready to reach its respective audience?" And the best way to make an informedTip of the week 95 - 5 Mother's Day email marketing strategies for 2022
Note: Before attempting to send emails, make sure to check with your contacts if they'd like to receive Mother's Day emails because it might turn out to be sensitive or emotional to a few. The Greeting Card Association estimates that more than 150 millionTip of the week 94 - How to manage links in an email campaign effectively
Click rates are undoubtedly a measuring parameter for email marketers to understand the progress made by their campaigns. Because, the click rate tells the engagement rate of your campaign and it becomes essential to experiment with various strategiesTip of the week 93 - Re-enrolment feature in Zoho Campaigns
What can be better than reaching out to the maximum contacts in your mailing list? It is to include even those who have shifted from your engagement strategies midway. Now, as an email marketer, you have heavily relied on automation. After all, itTip of the week 92 - 3 basic analytics to perform in email marketing
Determining the pulse of your audience should always be one of the most important steps in all your marketing activities. This will help you to strengthen and optimize your strategies thus growing your business. In email marketing as well, make sure youTip of the week 75 - 5 tips to design your holiday email templates in 2020
The festive season has just begun and so you will definitely have to send a lot more emails to your customers. All these emails should be designed in a way to convey the spirit of holidays. So, let's take a look at a few of the tips that could help youTip of the week 62 - 5 Tips to make your emails better for mobile users
Emails still remain a critical tool for businesses to communicate with customers. This is mostly because mobile is one of the preferred mediums for reading emails, at least for a quick check of the content. Also, particularly due to the COVID-19 lifestyle, most emails are opened in mobiles. So, let's make sure that the next email campaign that we send out will be mobile optimized too. Here are a few tips that need to be taken care while you address your customers who open emails in mobile devices:Tip of the week 91: Managing your signup forms using iFrame code
Cover image Signup forms are a great way to organically grow your mailing lists. You select one from your email marketing platform, customize it based on your needs, get the code, and embed on a single or multiple pages of your website. However, whenTip of the week 76 - Email marketing strategies to grow in 2021
2020 is the year that made us believe strongly that email communication, is effective for B2B as well as B2C companies, even during the unprecedented times. Once you've a list of contacts to send emails, you can try a variety of things to engage withTip of the week 08 - Deliver rewarding emails to your subscribers
If you're an email marketer, it's not wrong to think that every email of yours should resonate with your subscribers. But again, it's absolutely not right to think so, when such emails aren't actionable and noteworthy. Since most of your subscribers look out for connecting with you, it's your responsibility as an email marketer, to send them quality information that'll enhance their marketing skills. What makes an email start that initial conversation with a subscriber or build that reliability withTip of the week 90 - Ways to leverage user-generated content in emails
Email marketing experts predict that 2022 will see a surge in user-generated content (UGC) in emails. What is UGC? It is simply unsponsored content—videos, posts, reviews, and testimonials—consumers create about a brand’s product or service. To createTip of the week 44 — Qualifying the best leads for sales
What is your goal behind generating those 1000s of contacts everyday? Just to build your contact database and engage with it? Err.. No, there is a lot beyond this. As marketers, qualifying the best contacts for sales is as important as generating and nurturing them. How do you do this? The best way is to assign scores to your contacts based on how they interact with your business. From subscribing to your newsletters to opening/clicking links in your emails, every action of your contacts counts.Email delay options
I have seen this in a lot of automation apps and it's really a pain to deal with...so maybe Zoho can be one of the companies that do this the good way! : ) When sending a series of emails, so many email automations apps give you delay choices based uponTip of the week 89 - Stride into the new year with our new Workflow updates
You are close to the end of this year and are hoping to carry forward your email marketing enthusiasm to 2022. Our new updates in workflows will help you realize that feat by letting you automate your email campaigns with more focus on the contacts' tastesHoliday email tip - A starter kit to craft your Christmas emails
We can almost hear the Jingle Bells ringing as the Christmas season is fast approaching. Hence it's the right time to jot down ideas to put a smile on your customer's face through a creative Christmas email marketing strategy. Since your customers areIs it possible to format an alternative text for picture?
Hi, If user's email client doesn't load linked pictures we can display an alternative text instead of the picture. It will be very helpful to format the text like a regular text in campaign body message. I mean the basic options (align, size) of the letters.Holiday email tips: 5 deliverability questions to answer
Choosing the right email strategy during the holidays might often appear to be difficult. And after deciding the marketing strategies, the main aim of every email marketer is to deliver the messages to contacts. However, this sometimes becomes a tediousZoho Campaign batches with different subject lines
Hi, I don't know if this is a feature I'm just missing, but I would love to be able to send email campaigns in batches with different subject lines. I know other mailing services use this feature to allow their users to test which topics their users areHoliday email tip - 3 tips to help you start your holiday email marketing
The holiday season knocks at your doorstep with a clear message, it's time to begin your Holiday Email Marketing. Like every year, this year too the pattern will revolve around, reaching out to the contacts at an appropriate time with the content of theirHoliday email tips: 3 pre-holiday tests you must run ASAP
Testing is one of the most important steps in email marketing. With the festive season around the corner, waiting until the holidays to test emails isn't a good idea. Holiday season is the time when businesses make most money and you need to be absolutelyNext Page
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Introducing the revamped What's New page
Hello everyone! We're happy to announce that Zoho Campaigns' What's New page has undergone a complete revamp. We've bid the old page adieu after a long time and have introduced a new, sleeker-looking page. Without further ado, let's dive into the mainBot Filtering & Apple Mail Privacy Protection Compliance in Zoho Campaigns
Dear Campaigns Users, The wait is over! We’re excited to announce that the enhanced bot filtering feature is now live in Zoho Campaigns. This update brings greater accuracy to your email campaign reports by distinguishing real user engagement from automatedAttention: Changes to 10DLC TCR pricing and new authentication requirements
Hi everyone, Starting August 1, 2025, The Campaign Registry (TCR) is introducing new pricing changes and a mandatory brand verification process called Authentication+ 2.0, which will affect how you register and manage your 10DLC messaging services. TheseUpdates to Auto-Upgrade in Zoho Campaigns
Hello everyone, We've rolled out a new update that slightly modifies how the auto-upgrade option in Zoho Campaigns works. Even if you hit the contact limit, this update ensures that your account is upgraded and that contacts are imported smoothly—withoutImportant Update: TRAI Mandates New SMS Header Format
Hello everyone, We have an announcement regarding a new regulation by the Telephone Regulatory Authority of India (TRAI) that affects all application-to-person (A2P) SMS services. Starting on May 6, 2025, TRAI has mandated that telecom service providers
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Links are incorrect when sent out
I'm adding in hyperlinks into my eDM. When I send a test email, it's all correct. However, when I send out the eDM, all the hyperlinks jump up one space so none of the links are opening to the correct page. Why is this happening and how can I fix it?Saving sent email campaign as PDF
I'm looking to add all campaigns sent to an archive folder in sharepoint. Is there anyway to accomplish this in Zoho Flow ? I'm falling at the first hurdle ... can I automatically save a sent campaign as a PDF to a folder location ?
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Marketer's Space: Proven tips to improve open rates – Part II
Hello Marketers! Welcome back to another post in Marketer's Space! We're continuing from where we left off a fortnight ago. We ended the previous post discussing the subject line, and we'll continue from there. Let's dive right in. Pre-header Pre-headerTip of the week 03 - Sending emails in batches
Today's marketers not only want their email marketing to be efficient, but also smart. For an email campaign, you may think you have all the essential elements for lead conversion—a big mailing list, an attractive template design, and the most-engaging message content, but after hitting the ‘send’ button, you may not get the expected conversions. Wondering why? Here’s one of the major reasons. Many marketers miss out on sending the email campaign the right way. Did you know that you should not beTip of the week 04 - Know about your recipients' 'prime open time.'
In today's market, the importance of customer behavior is astounding, with a vast amount of research and resources going into finding how customers make decisions. The process of persuading your customers to open your email and click on your call-to-action becomes easy when you understand the psychology behind their behavioral traits. Time to turn into a psychologist! Let's get to the basics—you want your emails to resonate well with your recipients. So, what's the primary thing involved here? It'sZoho Campaigns Expert Diaries on SoundCloud, Spotify, Apple Podcasts, and YouTube
Hi email champs, As email marketers, we find great lessons in each other's works—be it the subject lines that worked good, the design that was received well, or the CTA that had the maximum clicks. Email marketing encompasses a wide variety of topics spanning everything from creation and design to development and deliverability. Here's when we from the Zoho Campaigns team found the need to build an email marketing community comprising of seasoned marketers and email geeks who can help each otherEmail Deliverability Tip #3: Seal the deal with the preheader
In the last post, we learned about the subject line. Today we'll be learning about the preheader. A preheader is the short text that follows the subject line in an email. The preheader is designed to hint at what your email message is all about. A good preheader should act as a second subject line and convince your contacts to open the email. Now, let's learn the best way to craft a preheader. Your subject line and preheader should work together and accurately convey the gist of your email. Keep
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